The rider is the engine and therefore without a good engine the overall package is flawed. More often than not the best investment is made within the rider i.e. improving your diet; planning your training; investing in coaching etc. These are often modest investments in terms of real money but often have the most significant and rewarding gains.

Sure, piggybacking on the whole marginal gains you will be able to optimise your overall ‘package’ with better wheels, lighter and stiffer frame etc but if you can’t deliver the power then the benefits are minimal or lost completely.

We collaborate with some of the best coaches; we will be adding more detail in the coming months but in the meantime contact us to discuss how our team can help you achieve your goals.